Because good food has nothing to hide.

We put it all upfront. No hidden ingredients. No chemicals!

Built For The Urban Grind

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The VP on a Zoom Call

THE BUSY PROFESSIONAL

Your breakfast shouldn't depend on your mood.

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THE BUSY PROFESSIONAL

Your snack shouldn't depend on the office pantry. Stable energy → smarter workdays.

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THE WEEKEND CYCLIST

FOR THE FITNESS ENTHUSIAST

You don't need 47 supplements.

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FOR THE FITNESS ENTHUSIAST

You need micronutrients your body actually absorbs. Start simple. Start smart.

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For the Traveller

ON-THE-GO NUTRITION

Portable. Steady energy. Zero mess.

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ON-THE-GO NUTRITION

Fits in your backpack and your lifestyle No more gas station junk.

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For the Guilt-Free Foodie

THE SWEET TOOTH

Eat dessert without the existential crisis.

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THE SWEET TOOTH

High fibre + natural sweetness = guilt retired.

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Science in a Kitchen. Not a Factory

1

Slow-roasted ragi & nuts

Dry-roasted at low temperatures to preserve nutrition and enhance natural taste.

2

Naturally sweet, gut-friendly

Sweetened with dates or jaggery; includes cow ghee and FOS prebiotics for gut health.

3

Gentle mixing, slow heating

Ingredients are mixed gently and heated slowly to reach the right consistency without destroying nutrients.

4

Rolled, not extruded

No industrial extruders. We roll the dough manually and cut it into bars for a home-made texture.

5

Tasted before it's packed

Every batch is personally tasted by our food technologist then packed and dispatched fresh.

What Makes Our Bars… Smarter?

Crafted for function. Yet incredibly tasty.

Fibre First.

Smarter fibre for gut health, steady energy & better absorption.

Why Fibre First?

Complete Plant Protein.

All 9 Essential Amino Acids.

Why Complete Protein?

Not just Protein, the Complete nutrition.

Iron, Calcium & Magnesium.

Why Minerals Matter?

SMART Ingredients

Ragi, Dates, Sesame, Peanuts and others.

Ingredients – Our Heroes?